discounting New Reality for Small Retailers: in 2020, Will Discounting Damage My Brand? Yes, at least potentially. Discounting in post-COVID retail – especially if handled improperly – could easily damage your brand in ways that might take years to repair. It isn’t a retail
worth-the-wait Two shoppers need two prices Ever wondered why people come to your site and leave without buying? So did we, and that’s why we started Purple Dot
